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Universiti Putra Malaysia – Safe Kids Malaysia

Safer Road Users, 2017

The intervention programme was launched in 2016 by Universiti Putra Malaysia to educate children riding as passengers to wear helmets.

Safe Kids Malaysia has increased proper usage of standard motorcycle helmet among both adult riders and children passengers.

It also has empowered young children to act as road safety ambassadors to make a difference in adult motorcyclist behaviour.