Safer Roads Berkshire – DriveStart - Agilysis Ltd
A series of education days for young drivers run during the year which show how scientifically based and rigorously evaluated education programmes can have a measurable positive impact on the behavioural system of young drivers.
After 6 years of development DriveStart has applied the Prototype Willingness Model to improve perspectives on subjective norms, reduce behavioural willingness and increase self-reported vulnerability in participants.