#Streetsforlife Campaign
The #StreetsforLife #Love30 campaign for the 6th UN Global Road Safety Week has been presented with a 2021 Prince Michael International Road Safety Award. The prestigious award is presented each year to examples of outstanding international road safety initiatives.
The #StreetsforLife #Love30 campaign was organized under the auspices of the UN Road Safety Collaboration (UNRSC) for the 6th UN Global Road Safety Week by the World Health Organization, FIA Foundation, YOURS - Youth for Road Safety, and the Global Alliance of NGOs for Road Safety. The campaign focused on a specific objective: promoting and advocating for 30 km/h (20 mph) streets where people live, walk and play. The low-speed interventions were framed as life-saving, low-cost and achievable measures to reduce road traffic deaths and injuries and facilitate multiple benefits for health, environment and equity. Through the campaign, UNRSC members, NGOs, youth activists and others in at least 53 countries around the world were mobilized to advocate for endorsements of and commitments for 30 km/h speed limits.