Renault – Your ideas, Your initiatives
Your Ideas Your Initiatives is a Global education programme on road safety and sustainable mobility for teenagers. Launched in 2011, at the project’s core is an international challenge promoted in schools on four continents. Over 400 projects have been carried out in seven years, by more than 12,500 students.
The approach, based on participation and action is structured into two steps: research and identification of a problem in the community, followed by the design of an education campaign and evaluation of impact. The objective of the programme is to inspire and empower students to carry out campaigns in their schools and communities, in order to improve road safety and sustainable mobility.